Preached at St Peter’s, Poulshot and St Mary’s, Potterne
Readings – Acts 1. 15-17, 21-26 ; John 17. 6-19
“…and the lot fell on Matthias.”
On the morning after the Eurovision Song Contest, it seems appropriate to reflect that fame and celebrity seems to be the El Dorado of the present age. It isn’t new, of course – even in the 19th Century, artists with a worldwide reputation like the singer Nellie Melba or the pianist-conductor Franz Liszt could often arrive in a new city to crowds of screaming fans, much as the Beatles and the Stones would a century later. The ancient Romans and Persians also had their celebrities. But this ancient human trait seems to have intensified since the turn of this century. Reality TV and talent shows began to crowd out more interesting forms of programme-making, while the Internet facilitated new forms of celebrity entrepreneur, willing to say, do, or sell anything to harvest attention from their own little world of fans.
People can make a good living from this. You’ve probably never heard of Charli d’Amelio. Charli is a social media influencer, someone who’s famous on social media because she’s famous on social media, and therefore attractive to people wanting to advertise and promote brands. Charli has 44 million followers on Instagram and a whopping 154 million followers on TikTok. Her most recent TikTok video, posted on Wednesday, shows Charli and a friend dancing to music while washing their hair with Garnier shampoo.
Compare this with the situation in our epistle reading. The 120 people Peter speaks to seem to comprise all the remaining Christians in the entire world. Even I have more social media followers than this. About twice that number came to church on Easter morning in our little country benefice.
